History


 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

PATRIZIER

Patrizier German beer has been brewed fro over 500 years and was imported in 1982 from Nuremberg, Germany to the United States by Mitchell J. Joseph. After 18 months and a massive advertising campaign, over 125,000 cases of Patrizier beer were sold in 12 states. Under the guidance of Mr. Joseph, the Patrizier six-pack carton and individual bottles were extensively re-designed resulting in one of the most eye-catching imported beer packaging on the market at the time.

Patrizier had it’s United States debut launched in 1983 in the heart of jazzy New Orleans, Louisiana. In the 1984 Patrizier was awarded first place at the largest international beer tasting contest ever held at that time in Las Vegas at the World Famous Sports Pavilion in Ceasar’s Palace.

MUIRFLED DISTILLED SPIRITS

Muirfiled Distilled Spirits was created in 1985 to satisfy the ever increasing demand for a first class, low-price, generic well line. Muirfield soon became the premier dominant well line in the Nevada markets by consistently winning bids for most casinos and hotels.

The Muirfield line, whose labels are filed and approved in Washington D.C. under the Federal Label Program consists of Vodka, Gin Bourbon, Bourbon-blend, Tequila, Run, Scotch, Brandy, Canadian Whiskey, Kentucky Whiskey and Triple Sec.

Muirfield is bottled in California and is available for exporting.

DISNEYLAND PRIVATE LABEL

In the 1980’s the Joseph Company displayed yet another perfect example of creativity in beverage innovation – suppling a new private well line for the world famous Disneyland hotel.

The Joseph company again met the challenge of providing the highest level of quality and service.